Content Marketing Campaign for Appvales

Appvales is a software development company well-versed in creating robust mobile and web applications for individuals and businesses alike.

Main Problem

The company needed an affordable copywriting service provider to craft a large number of fresh content for their website. Understanding the company’s overall intent for this project and not breaking the budget was of the essence, the same as creating fully optimized copies and delivering them within a short time frame.

They needed writers that:

1. Have a background in the tech industry
2. Can decipher complex tech terminologies
3. Can deliver articles fast without compromising on quality
4. Offer unlimited revisions at no extra charge

• Solution

  Since all copies needed to address their consumer’s queries, we conducted in-depth research, writing intricate IT topics that would appeal to their target audience and improve the site’s organic performance. We wrote from the point of authority but took a simplistic approach—breaking down the tech-jargon into layman’s language, making the articles reader-friendly to the average person.

• The Impact

  Appvales saw an outstanding performance in web traffic and conversions. They sent congratulatory remarks for delivering well-written in-depth articles on a reasonable budget and would be excited to refer others to Teknon Copywriters.